This video is the BBC Planet Earth TV series trailer. The series was made by the same people as the new film Earth.
This afternoon, in a crowded cinema, the movie Earth.
A film, beautifully made, about fascinating animals from the north pole to the south pole, and their environment.
The film puts this in a context of human made environmental problems. Like global warming, which puts the survival at risk of, eg, the polar bears with which the movie starts and ends.
The film exhorts its viewers not to be passive about the threats to survival of animal species on earth, but to do something about them. Starting with visiting the Internet site, http://www.loveearth.com [UPDATE november 2009: that site seems to be gone by now].
So far, so good. However, when seeing that site, at the top of it a visitor will then find a big headline banner of the Ford motors corporation. In the cinema, the movie was also preceded by a Ford advertisement. A big part of global warming and other environmental problems is caused by the lobbying of the automobile industry, including Ford, for more private cars and less public transport. And I am not even talking about the fat military contracts for tanks etc. for Ford and others in the automobile industry. Much of the waste damaging the environment is caused by wars.
As long as big corporations and global warming denialist politicians like George W. Bush will be in power, it will be extremely hard to solve the problems mentioned by films like Earth. Greenwashing may be good for big corporations’ public relations; but not for the environment.
The link of this film and its subject to economics and politics is exemplified, as it was made by the BBC Natural History Unit. Rightly, that unit is world-famous for its films about nature. Now, however, the United Kingdom government and BBC higher ups plan drastic cutbacks on the Natural History Unit. A third of jobs there are to be cut, according to plans. Then, there will be more money for wars by New Labour or old Tory British governments. Or, to the extent that the natural history money may go elsewhere in the BBC, maybe for programmes sycophantically praising New Labour or old Tory politicians continuing Bush’s and Blair’s wars, and starting new ones.
After mentioning what the film Earth is not about, let’s discuss what it is about. It goes all the way from the Arctic to the Antarctic; then, finally back to the Arctic. Apart from polar bears, it has beautiful shots of other Arctic animals, like walruses, flocks of migrating snow geese, and a red-throated diver.
A bit more south, it shows migrating caribou [see also here], wolves, and a lynx (see also here).
Then, northern temperate forests, with wren and song thrush.
Then, tropical forests, with the many species of bird of paradise.
To go to warmer regions to avoid the winter cold, birds like demoiselle cranes have to cross the Himalayas. Where dangerous mountain winds await them, as the film shows.
The film also shows animals of deserts, like oryxes; and, more extensively, African elephants and lions.
Then, the film goes from the tropical oceans to the seas of the Antarctic, along with a migrating female humpback whale and her calf. In the Antarctic waters, the whales will be able to eat krill.
The last scenes of the film, back in the north, are about a hungry polar bear. It attacks walruses, really too big and dangerous for the bear; and fails. The bear is doomed to die from hunger.
The film with its beautiful images does inspire people to love planet Earth and the animals on it. However, as we have seen, solutions to the problems which it raises, will not come from the films’ sponsor Ford Motors.
Greenwash can’t hide the car industry’s true colours: here.
The enemy of nature – the end of capitalism or the end of the world? by Joel Kovel; book reviews here.
See also here.
Demoiselle crane in the Netherlands: here.
Related articles
- Weddell Seals at the Pressure Ridges (thelastdegrees.wordpress.com)
- Walruses, dolphins and porpoises (dearkitty1.wordpress.com)
- Stunning Composite Photograph Of The Arctic And Antarctica From Space (americanlivewire.com)
- We Could All Learn a Lesson in Agility from Extremophiles (keeping-agile.com)
- Animal Odd Couples: The strange animal relationships that will melt your heart (metro.co.uk)
- Doug Allen: Life behind the lens (marybroome.wordpress.com)
- Annual polar bear migration underway: How climate change could be impacting it. (news.nationalgeographic.com)
- The Most Irreplaceable Sites On Earth (msamba.wordpress.com)
EARTH MEANDERS
Time to Stop the Greenwashing
Global ecological sustainability depends upon identifying and
acting upon ambitious, sufficient eco-policies now; and
rejecting misleading, exploitative and inadequate reformist
pandering
Earth Meanders by Dr. Glen Barry
http://earthmeanders.blogspot.com/
January 4, 2008
The Earth and all species including humans are threatened with
imminent ecological ruin. You should be afraid, very afraid.
Yet real hope remains that fundamental social change can avert
looming failure of global ecosystems. The biggest current
obstacle to such change is that now that everyone, every
product and every business claims to be “green”; we have been
diverted from urgent, adequate ecological change required to
secure being.
Many mainstream (and some “radical”) environmentalists, most
businesses and essentially all governments are greenwashing —
misleading the public regarding the environmental benefits of
their practices, policies and products. Certified FSC logging
destroys ancient forests, climate and water. Coal is unlikely
to ever be clean as existing plants emit into the atmosphere,
and sequestration is unproven. Biofuels hurt the environment,
geo-engineering will destroy remaining natural processes, and
buying more stuff is rarely good for the environment.
It is time to stop the greenwashing. After two decades of
successfully raising awareness regarding climate change,
forest protection and other challenges to global ecological
sustainability; increasingly my time is spent reacting to
dangerous, insufficient responses that fail to address root
causes of ecological decline, provide a false sense of action,
and frequently consolidate and do more environmental harm.
Many “greenwash” to make money, some to be perceived as
effective advocates, while others believe incremental progress
without changing the system is the best that can be done. Yet
all are delaying policies necessary simply to survive. The
greatest obstacle to identifying, refining, espousing and
implementing policies required to maintain a habitable Earth
may come from “environmentalists” proposing inadequate half-
measures that delay and undermine the rigorous work that must
be done to bring humanity back into nature’s fold.
Sufficient policies required to save the Earth are massive in
scope and ambition. Deep-seated change is required in how we
house, feed and clothe ourselves; in our understanding of
acceptable livelihoods and happy lives; and in our
relationship with the biosphere and each other. To maintain a
livable Earth there is no alternative to less people and
consumption, a smaller and restorative economy, and an end to
cutting natural vegetation and burning fossil fuels.
Systematic failure of global ecosystems and social systems
must be addressed in more than a token manner. A whole series
of policy actions exist that we know are needed, would work,
are sufficient, and could start immediately. These include
massive investments into subsidizing renewable energy,
implementing population controls, banning coal, ending old-
growth logging and financing carbon emission reductions.
Given the Earth has already exceeded what can be sustained in
these regards, not only must the destruction stop, but massive
regional scale ecological restoration must commence to
establish rewilded and connected ecological reserves. Economic
growth beyond steady-state use of natural capital must be
stopped, and sustainable relocalized communities built around
bioregions.
Certainly ecologically positive technology has a role to play.
Living in the country and needing a vehicle I recently chose
the best transportation option society offers me and bought a
Toyota Prius. But leading environmentalists touting technology
as the primary emphasis to save our environment are dreadfully
misinformed, and are obviously unaware of the ecological
nature of being. They seem to have forgotten about the primacy
of maintaining and restoring ecosystems.
Even as we personally strive to live frugal, rich lives;
necessary consumption should focus upon durable items that
will last. Strong tools and minds are required to grow food,
make a righteous living, and otherwise practice ecological
living. Excessive consumption is a poor substitute for a
truthful, fully aware, knowledge filled and experience rich
life. All can and should enjoy some luxuries, rather than some
enjoying all.
Global ecological threats are intensifying — oceans lifeless,
forests tattered, water scarce, and the atmosphere perhaps
irreparably damaged. This occurs even as a climate change
backlash builds, largely as a result of truthful apocalyptic
warnings presented without adequate policies that go beyond
greenwash responses and actually promise a hope filled
solution likely and able to succeed.
Given this increased urgency and public awareness, the
environmental community must espouse rigorous, sufficient
polices “while the iron is hot”; and demand real actions that
are sufficient to solve global ecological crises. And
greenwashers beware: if you stand in the way of sufficient
ecological responses to the greatest emergency of all times,
you will be exposed as Earth destroying charlatans and
resisted.
********************
Dr. Barry is founder and President of Ecological Internet;
provider of the largest, most used environmental portals on
the Internet including the Climate Ark at
http://www.climateark.org/ and http://www.EcoEarth.Info/ .
Earth Meanders is a series of ecological essays that are
written entirely in his personal capacity. This essay may be
reprinted granted it is properly credited to Dr. Barry and
with a link to Earth Meanders. Emailed responses are public
record and will be posted on the web site unless otherwise
requested.
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What group is doing the most to make global warming worse? The U.S. Chamber of Commerce.
That’s why top companies including Apple, Exelon Energy, Pacific Gas & Electric, Nike, and Public Service Company of New Mexico have all quit the Chamber.
If Ford wants to reduce global warming, it must break with U.S. Chamber of Commerce.
Thanks for all you do!
Bob Fertik
To: William Ford Jr., Executive Chairman, Ford Motor Company
Subject: Ford must break with U.S. Chamber of Commerce
Dear Mr. Ford,
I am happy to see that your company is supporting new national clean car standards. These standards will reduce U.S. oil consumption, cut global warming emissions, and save people like me money at the gas pump.
Unfortunately, Ford’s environmental commitments are undermined by its continued participation in the U.S. Chamber of Commerce. The Chamber has sued the Environmental Protection Agency to prevent implementation of the new standards and is actively lobbying against other efforts to curb U.S. global warming pollution.
I therefore ask that you lead the board of directors to make a public break between Ford and the U.S. Chamber of Commerce.
Sincerely,
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