By 12, girls have seen 77,500 ads

This video is called Killing Us Softly 3: Advertising’s Image of Women.

From British daily The Independent:

By 12, girls have seen 77,500 ads. And does it make them happy?

No, according to new research commissioned by Dove. So they’ve made an ad about it

By Rachel Shields

Published: 07 October 2007

By the time the average girl is 12 years old, her young, impressionable mind will have been exposed to more than 77,000 advertisements, according to an international study. Last week, it confirmed the link between the images of female perfection that dominate the media and increasing cases of low self-esteem among young women.

See also here.

Models’ health issue at London Fashion Week: here.