This is a 2015 Heineken corporation advertisement video using girls to sell beer. Advertisements being advertisements, everything seems OK and free from coercion …
Translated from Dutch NOS TV today:
ASN Bank kicks Heineken out of fund because of promotional girls
The ASN Bank was originally founded by Dutch trade unions, and pays more attention than other banks to environmental sustainability.
ASN Bank will discontinue having Heineken shares in its sustainable equity fund. The bank reacts to earlier disclosures that Heineken promotional girls in Africa have been forced to have sex when getting contracts.
In the book Heineken in Africa, published earlier this year, author Olivier van Beemen describes that these so-called promotional girls are regularly harassed sexually. In some cases they have been pressured to have sex with senior officials of Heineken’s customers.
ASN has held discussions about this with Heineken. However, the bank currently sees too little change in the situation. That is why Heineken has now been removed from the sustainable share fund. …
At the last shareholders’ meeting earlier this year Heineken CEO Jean-François van Boxmeer announced that the brewing corporation is conducting an internal investigation into the undesirable use of promotional girls in fourteen African countries. The big boss also admitted that in his twenties he had an affair with such a girl.
Heineken corruption in Nigeria: here.
Britain: A SICKENING advert offering female students a £23-a-week room in exchange for sex was removed from a prominent property website today following uproar on social media. The two-bedroom property in Mill Brook Drive, Birmingham, “available on a reduced rent for special favours to be discussed” was advertised on Rightmove: here.
How Heineken killed a small Greek brewery: here.
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